ABOUT

As your freelance contract Senior Copywriter & Content Strategist, I combine passions for digital innovation, strategic and conceptual thinking, well-crafted copy, and flawless delivery to drive commerce for you, along with the world’s leading brands.

I’ve written massive amounts of highly-productive content for Microsoft’s Azure sales team, for example, as well as for scores of mid-size and smaller companies.)  

I can handle any copywriting needs alone, and support a cross-discipline team of UX designers, account managers, junior copywriters, art directors, and junior creative talent to invent, lead, and execute digital marketing programs. 

First and foremost, I’m a creative problem-solver. And often that means figuring out what’s needed without a creative brief—rolling with ambiguity to help my clients find concrete solutions. On the strategy side, my projects include researching and developing new approaches and requirements  for B2B client websites, search engine optimization, digital ad campaigns, and content development needs that align with your business objectives and your users’ needs.

In addition, as a senior writer, I also tackle other hands-on writing projects such as emails, display ads, landing pages, messaging frameworks, campaign materials, and voice & tone guidelines. This includes reviewing the work of junior writers on your teams to ensure we consistently deliver high-quality copy. 

KEY CAPABILITIES

• Package creative concepts in persuasive, articulate, and compelling ways, with charismatic storytelling skills.
• Extensive successful experience writing for technology and financial companies. 
• Lead creative presentations with senior creative and services teams.
• Can work independently on up to 3–5 projects for you and collaborate with the members of your team on others.
• Bring an entrepreneurial attitude and passion for innovative marketing solutions and brand experiences that drive commerce.
• Manage and provide guidance to other copywriters and be a motivating and inspiring force to other members of the team.

QUALIFICATIONS

• 10+ years of experience in digital marketing at agencies and for my own direct clients.
• Comfort with leading both design and copy direction.
• Familiarity with doing independent research and competitive audits to augment content development and inform creative direction.
• Bachelor’s Degree in English with an emphasis in Journalism.
• Experience leading large digital marketing campaigns/sites and creative relationships with Fortune 500 companies.
• An outstanding portfolio that represents a wide range of complex, creatively rich, high-profile projects.
• Exceptional communication (written and verbal) and public speaking skills.
• Experience in both website copy for desktop and mobile and digital marketing, including social marketing, video storytelling, and display advertising.
• Proven expertise in time and project management.
• Have a great sense of humor and great people skills